The Whole 9 Yards

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Archive for April 2012

Balanced Goals for a Successful Life

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Cover these 8 areas for success:

  • Family“It’s all about the family.” ~ Don Vito Corleone
  • Job“There is nothing necessarily wrong with working in the E quadrant” ~ Robert Kiyosaki
  • Business“Having a home-based business can help you save a ton in income taxes.” ~ Sandy Botkin
  • Education“Seek knowledge from the cradle to the grave.” ~ Mustafa Muhammad Al Amin
  • Service“Help others get what they want, and you’ll get what you want.” ~ Zig Ziglar
  • Fun“Party on, dudes!” ~ Wayne & Garth
  • Health“Your health is your greatest asset.” ~ Unknown
  • Spiritual“Free your mind.” ~ Morpheus

I hope that you enjoyed reading and/or listening to this blog post.

All the best to you.

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Written by Tyrone Turner

April 24, 2012 at 8:38 pm

Hey, do you know Vito?

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I have been laying low for the past few months while I was conducting research and handling a few personal matters, but now I’m back. Thank you for your patience.

Pssst…

Do you know Vito? Vito is an acronym for “Very Important Top Officer”. Vito is the decision-maker in a given organization.

When I was an account executive and later a business developer for a major international litigation support company, I encountered scores of individuals who falsely conveyed that they are the decision-maker. This can cause you to waste time and money on the wrong people. Interview people carefully to separate the prospects from the suspects. Doing so will help you save a lot of time, energy, and money.

We are living in the information age, so check out your target company’s/prospect’s website to learn more about the company and to figure out who the decision makers are. Once you’ve done that, you are ready to start trying to get an appointment with Vito.

Here is an example of how to get a meeting with Vito…

Make a phone call to the company’s main line. You’ll probably be speaking to a receptionist or an operator from the message center. Say something like this:

You – “Hello. How are you today? [wait for a response]. I am putting together a information packet for Ms. Vito, and I’d like to send one to her assistant as well. Would you be so kind as to tell me his or her name, please?”

Receptionist – “Her assistant’s name is John Smith.”

You – “Thank you very much. I’m going to drop off goodies as well when I have the information packets delivered. What is your name? I’d like to drop off some for you too.”

Receptionist – “Why, thank you! My name is Mary Brown.”

You – “Okay, Mary, thank you so much, and look out for the little bag of goodies that I’ll be sending your way. Enjoy the rest of the day.”

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Sidebar – goodies can be something like assorted candies, cookies, etc.
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Goody bags work nearly every single time. Now, you make sure to get goodies over to John and Mary (the assistant and receptionist) a.s.a.p.! These two individuals are gate keepers, and they are privy to Ms. Vito’s likes and dislikes, her schedule, and other “need to know” info within the organization.

The gatekeepers are very, very important resources and can be wonderful allies. Definitely get goodies over to them, and at the very least work to get a phone meeting so you can gather information. Take care of them, and they in turn will take care of you and help you get a meeting with Vito, and/or help you identify others that you can speak to.

That’s karma baby….

For more information, go to your local library and check out Getting to VITO (The Very Important Top Officer): 10 Steps to VITO’s Office, by Anthony Parinello.

Check out an interview that I did a few years ago on this subject. It is a 30-minute interview with my my then business partner, Lisa Torres.

CLICK HERE, to listen to the interview now.

Think on these things, and I hope you get good mileage from this info.

All the best to you!